For the past five years, Goliath & Goliath have been the pioneers of all things comedy. Now the team of four plan on getting bigger and better by expanding their footprint nationally with the Goliath Comedy Club in a brand new format.
Comprising of Managing Director Kate, and comedy trio, Jason, Nicholas and Donovan Goliath, the Goliath & Goliath brand has become one of the most recognised brands in Comedy. “The mission was to be a company and brand recognised for putting comedy first. This new structure celebrates standup comedy and makes it more accessible to the industry’s growing audience,” said Jason Goliath.
“We celebrated the Goliath Comedy Club’s one year birthday a few weeks ago. The club has passed all expectations and we are about 12 months ahead of our anticipated growth,” said Jason Goliath.
He said that with their birthday celebrations behind them, the brand was looking to the future. “Our primary focus has always been comedy. We want to continue to assist comedians and make comedy more accessible to the people. With our current setup, we have found that we spend more time running a restaurant and less time focusing on stand-up comedy.” Goliath said that it was for this reason that the four partners made the decision to refocus and grow.
The current space comprises of the Goliath Comedy Club/Roast Cafe in collaboration with Tony Raciti, owner of The Venue. The new format will see the comedy club moving into a new space and will follow two phases.
Phase one, 19 May 2017, will see the Goliath Comedy Club move to The Venue in Melrose Arch where the comedic brand will be able to focus on hardcore comedy.
The new and improved Goliath Comedy Club, hosted at The Venue in Melrose Arch will be bigger and better, having the capacity to cater for up to 400 people, instead of the current 160.
Phase two will see at least two more Goliath Comedy Clubs in Gauteng. With a view to be national within the next 24 months looking at Cape Town and Durban. “We will hopefully open the first four clubs within the next 24 months. It’s all about finding a talent pool in the surrounding areas and building an audience. We want to target high traffic, metropolitan areas.” Goliath said
Goliath & Goliath are two-time winners of the Best Friends of Comedy Award, handed down by the SA Comic Choice Awards and the company aims to further support local talent and comedy with this new venture.
“Comedians and comedy lovers can look forward to “purest” comedy platforms that are designed to give comedy the platform it deserves,” Goliath said.
To find out more about the Goliath Comedy Club and its new venture, visit www.goliathcomedyclub.com