Cars.co.za has announced the appointment of Amasi Mwela as Managing Director. Mwela, who is a highly experienced digital marketplace executive, will be responsible for spearheading the company’s strategic growth.
“We are thrilled to welcome Amasi to the Cars.co.za team,” said Ross Mcllroy, co-founder of Cars.co.za. “Amasi is a proven leader with a wealth of experience in digital marketplaces. He has a deep understanding of the South African market and a passion for cars. I am confident that he will be a great asset to the company and help us to achieve our ambitious goals.”
Mwela joins Cars.co.za from online property portal Private Property, where he was most recently the Chief Executive Officer (CEO). He was previously the CEO of Ed-tech and education financer, Fundi.
“I am honoured to join Cars.co.za at such an exciting time in the company’s history,” said Mwela. “Cars.co.za is a leading online car marketplace in South Africa and home of the best consumer-oriented motoring content in the country.
“I am looking forward to working with the team to build on this success, and to ready the brand for strong growth. I believe that there is a huge opportunity to grow the business in South Africa, and I am committed to working with our industry partners to find more ways to empower the South African car buyer with all the information and tools they require to find their next car.”
In addition, 2024 will see the return of the Cars.co.za Consumer Awards (or #CarsAwards, for short). Conceived to be South Africa’s definitive automotive awards programme, #CarsAwards were last awarded (via pre-recorded televised broadcast, due to Covid-19 restrictions) in 2021.
“I am excited to announce that we will be bringing back the #CarsAwards in 2024,” said Mwela. “The #CarsAwards are a celebration of the best cars on the market, and will continue to feature feedback from actual car owners regarding matters such as after-sales service and reliability.
“#CarsAwards will become an integral part of the new-car buyer journey on Cars.co.za. We will be announcing the categories and test dates shortly, and we can’t wait to crown the winners in the first quarter of 2024,” he concluded.