THE INFAMOUS RED OBSESSION PARTY AT PARIS FASHION WEEK

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Cyril Chapuy, President of L’Oréal Paris hosted a party at 51 Iena celebrating all things Paris, Fashion and Glamour this past week.

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The Red Obsession Party celebrated the brand’s unprecedented partnership with Paris Fashion Week. The evening event included the worldwide premiere of L’Oréal Paris’ new film ‘Red Obsession’, directed by Bruno Aveillan. The extended L’Oréal Paris family was in attendance, as were various spokesmodels such as Irina Shayk, Doutzen Kroes, Natasha Poly, Karlie Kloss, Luma Grothe, Liya Kebede, Eva Longoria, Isabeli Fontana, Kristina Bazan, Soo Joo Park, Leila Bekhti, Ines de la Fressange, Barbara Palvin, Lara Stone, Bianca Balti, Xiao Wen Ju.

A performance by Anderson Paak was one of the highlights of the night, and guests also enjoyed DJ sets by L’Oréal Paris spokesmodel Soo Joo Park and Miss Honey Dijon.

Cyril Chapuy greeted an impressive list of guests: Bradley Cooper, Hailey Baldwin, Alice Isaaz, Christa Theret, Chris Brown, Julia Restoin-Roitfeld, Bruno Aveillan, Taylor Hill, Marie- Ange Casta, Gabriel-Kane Day-Lewis, Karim Rahman, Mariacarla Boscono, Pat Cleveland, Anna Cleveland, Daria Strokous, Petite Meller, Ellen Von Unwerth, Yi Zhou, Tom Pécheux, François-Henri Pinault, Maria Borges, Simon Buret, Joséphine de la Baume, Brandon Maxwell, Stefano Tonchi, Rose Bertram, Alex Pettyfer, Jeneil Williams, Lola Le Lann, Jordan Barrett, Thylane Blondeau, Juliana Herz, Janice Alida, Coeur de Pirate, Cameron Russel, Leila Yavari, and Lewis Hamilton, the new face of L’Oréal Paris Men Expert, was also in attendance.

The Red Obsession Party was only one of the highlights of L’Oréal Paris’ entry into Paris Fashion Week as the brand also had a strong presence behind the scenes with their Makeup and Hair Artists working backstage at the Fall/Winter 2016/17 fashion shows. The brand’s beauty squad put their expertise to work for both young talents and prestigious labels presenting their collections, further boosting the incredible creative energy of Paris

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