To celebrate the launch of the Galaxy Z Flip4 and Galaxy Z Fold4, Samsung has launched their Pop-Up experience, the Samsung Galaxy Studio, where consumers can experience an exciting programme with some of South Africa’s best-known DJs, artists and influencers.
The experiential activation kicked off on 09 September 2022 at the Mall of Africa in Johannesburg and will stay open to the public until September 18, 2022.
The Galaxy Studio unleashes all levels of awesome with experience zones consisting of multi-angled camera features that allow consumers to flex their unique styles. There will also be a ‘curate your vibe’ section and a pop-up boutique offering all sorts of Samsung limited edition accessories and rewards, as well as the ecosystem wall for consumers to experience and enjoy devices first-hand.
To add to the excitement, Samsung has partnered with Primedia Broadcasting inthe exciting launch of Galaxy 947 Move music festival.
The DJs and artist line-up for the event are being revealed at the consumer activations, with exclusive live performances, live lucky draws to win tickets to the festival and a dose of electrifying moments that will also be streamed live from the venue.
The Samsung Galaxy Studio will also be at the following malls:
23 September 2022 – 2 October 2022: Gateway Theatre of Shopping, Umhlanga, KZN
21 October 2022 – 30 October2022: Canal Walk, Century City, Cape Town
What do you think?